la luce

Features la luce

THE ADDRESS OF BRANDS THAT FOCUS ON SELLING MORE, BUT ON MAKING THEM LOVED MORE Appealing to the different tastes of women, Krteks textile started its activities in the fields of production, wholesale and ready-made clothing retailing.
With its strategies implemented with determination and discipline, high product quality and consumer satisfaction-oriented approach, Krteks textile not only became one of the most important institutions of the ready-made clothing industry in a short time, but also managed to gain a long and permanent place for itself in international markets.
With its production planning, Krteks textile is among the leading players in Turkey.
Krteks textile, with its global ready-to-wear brands, contributes to the style of the worlds contemporary, urban women and is a complementary element in every moment of life.
In the ready-made clothing industry, we prepare high-quality designs based on elegance, comfort and ease of use, with our own design units.
We plan our production in the best possible way and either carry it out in our own facilities or supply it.
The vision of our production units is "to be the leading manufacturer that sets the standards of excellence in world womens ready-made clothing production".
As we move towards this vision, we adopt it as our mission to constantly improve system and management quality, to create an industrial organization that can fully meet customers expectations in terms of quality, cost, supply, flexibility, and to prepare a working environment that is participatory, happy and offers career opportunities to its employees.
With our scientific retailing advantage, we directly carry out our retail operations in every market we enter, with the quality brought by our experience.
Opening a store is of primary and indispensable importance for the implementation of this policy.
Our ready-made clothing brand is offered for sale in stores, through our dealers and wholesale customers.
We open our stores in shopping malls and on important streets.
Founded in 1994 under the name of Kuruoğlu Tekstil, the company encountered intense demand in the export market in a short time with the high product quality it offered as an export company in 2008.
This situation led the group to a rapid growth process.
La Luce, the leading actor of the group that aims to become a brand in the retail sector, was founded in 2009.
Thus, the first la luce store was opened in Istanbul Bagdat Street in 2012.
La Luce collections, designed for working women aged 25 and over, became a rapidly spreading brand with the positive transformation brought about by retailing.
-In 2010, the second brand of the Krteks textile family, L2, was created.
The feminine L2 collection, prepared for plus-size women who want to reflect their unique style, has become indispensable for plus-size women in Turkey.
-Qm brand, created in 2012 for women who like to dress younger, joined the Krteks textile brand portfolio.
-The Group decided to create a widespread retail system throughout the country with more effective sales channels, with the nine stores it opened in 2012-2014.